Mailing-folder.



C. C. STEWART. MAILING, FOLDER. armonici nu 12.19. 1910.

Patenteti Sept. 20,1910.

Nb S UNITED STATES PATENT OFFICE.

CHARLES C.

STEWART, OF OAKv PARK, ILLINOIS, ASSIGNOR TO THE CAMPBELL COM- IPANY, 0FCHICAGO,.ILLINOIS, A CORPORATION OF ILLINOIS.

MAILING-FOLDER.

specification of Letters Patent. Patented Sept. 20, 1910.

Application filed March 19, 1910. Serial No. 550,482.

To all whom 'it may concern:

Be it known that I,1C11Am.ns C. STEWART, a citizen of the United States,residing at Oak Park, in the county of Cook and State of Illinois, haveinvented a certain new and useful Improvement in Mailing-Folders, ofwhich the following is a specification.

My invention relates to mailing folders used for advertising purposesand'the like, and the object of the invention is to provide a folder ofthis character so constructed that the name and address of the recipientwill serve not only to carry the folder to its destination, but willalso serve to identify the recipient when the latter tears ofil asection of the folder and drops'it in the mail, the removed section ofthe folder constituting a return post-card, the addressed side whereofhas previously been printed with the name and address of the originalsender.

I accomplish my objects by the folder illustrated in the drawings, inwhich" Figure l is a face view of the folder in closed condition ready4to be mailed by the original sender who is the advertiser wishing tointerest prospective purchasers or clients. Fig. 2 is similar to Fig. l,except that the printed Hap has been raised. Fig. 3 shows theadvertising side of the folder extended. Fig. 4 shows the reverse sideof the folder extended, and Fig. 5 shows a sectional view of theclosed'folder on the line 5 5, Fig. 1.

Similar letters refer to similar parts throughout the several views.

In the to be in our sectionsV lettered respectively a, I), c, and d. Forconvenience of description the side shown in Fig. 3 will be referred toas the advertising side, and the opposite side shown in Fig. 4 will bereferred to as the reverse side. The sections are adapted to be foldedtogether along the transverse lines 6,1", and g located 'between thesections xr-b, b-c, and c-d respectively. In the preferred constructionthe line g is scored or perforated in such manner that the section d,Which isv afpost-card, may

-be readily removed fromrthe rest of the folder.

The advertising side of the folder shown in Fig. 3 will, v`except on thesection ri, carry the advertisement of the original sender oradvertiser. In the present case thev sender is 4represented at h asbeing The John Doe resent form the folder is shownU Company, a furnituremanufacturer, desiring to sell furniture. The bottom section d containsa printed request to the sender to furnish information or samplesregardin the advertised goods. This is indicated at t, Figs. 2 and 3.Beneath the printing 'i the sender writes by long hand, typewriter oraddressing machine the name and address of the prospective customer orclient. This is indicated at j, Fi s. 2 and 3, and is so located as tocome'be 0W the lower edge of the flap section a when the folder 1s inclosed condition.y Said flap section is shorter than the other sectionsand is so proportioned with reference .to the printing i as to covereverything but the name and address j of the recipient when the folderis closed. The position of the lower edge of the flap a is shown in Fig.l and is indicated by the dotted line c in Fig. 2.

On the reverse slde of the folder sections, shown in Fig. 4, advertisingmatter or attractive illustrations may or may not be placed uponsections a, b, and c, this depending upon the desire of the advertiseror original sender. The lowest section d will have no advertising matterupon it but has printed thereon the name and address of the advertiseror sender. This is indicated at m, Fig. 4. This section is so printed asto show that it is a post-card, and if desirable the original sender mayplace a stamp thereon, one cent plostage being all that is requiredunder t e present postal law.

In operation, the original sender places at the space j of the postalsection d the name and address of the prospective customer or recipient.The folder is put in closed condition, as shown in Figs. l and 5, and soheld by means of stickers o, or other suitable holding devices. A stampp is then placed upon the outside of the lsection a, preferably in theupper right hand corner. As this folder bears upon 1t no writing but theaddress and is open ended the stamp p may be a one cent stamp under thepresent postal regulations.

When the recipient receives the folder he `breaks or removes thefastening devices 0 stamp in the event that the original sender omittethis.

cil to the card and yet when the card reaches the original sender therecipient is fully identified by name and address. The sender is assuredthat the name and address is-correct or it would not have reached therecipient, and there is the additional advantage that the namel and'address will be as plain,

clear and complete as the sender desires to make it in the vfirst place.If the sender originally supplies the stamp g the recipient hasabsolutely nothing to do but to tear off the return section ai and mailit. It will thus be seen that my folder not only has the advantage offurnishing maximum space for the advertisement in a compact form vwhichlatter construction there is obvious Another advantage is thatdisadvantage.

oes not reach to the lower edge the flap a of the folder when folded andthus it is to a considerable extent protected from contact with externalobjects.

Having thus describedA my invention, what I claim as new, and desire tosecure by Letters Patent, is

1. A mailing folder consisting of aplurality of sections folded togetheralong parallel lines, the number of sections exceeding two, one sectionforming a return card havlng the senders name and .address on theobverse or 4 return s1de,and therec1p1ents The recipient or proposed.purchaser does not have to place pen or pennameand address on thereverse side, the obverse slde of sald return card being on the insideand covered by the other sections.

of the folder, one section of the folder constitutin'g an imperforatefia covering a portion of the reverse side o the return card and beingforeshortened to thereby expose the name and address of the recipient.

2. A mailing folder consisting of a plurality of sections foldedtogether, the number of sections bein an even number exceeding two, oneen forming a return card and having the name and address of the senderfolded inside to be thereby covered by other sections of the folder, andthe reverse side of the return card having the name and address of therecipient, the other end section of the folder covering a portion of thereverse side of the return card and being foreshortened' to therebyexpose the name and 'address of the recipient. I

3. A mallingfolder consisting of four insection of the folderV tegralsections, adapted to be folded together to form an open ended piece ofmail matter, the lower section being scored or,perforated to facilitateremoval vfrom the rest of the folder, thel upper section being shorterthan the lower, and the lower havingon it, beneath the lower edge of theupper section when folded, the name and address of the recipient, sald,lower section constituting a return post card.

Invwitness whereof, I have hereunto subscribed my name in the presenceof two witnesses. v

CHARLES C. STEWART.'

Witnesses: Y BYRL J. WUNDERLICH, WLLIAM A. WHITNEY.'

